Catherine Armitage

Director of Digital Policy, World Federation of Advertisers
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At the World Federation of Advertisers (WFA), Catherine Armitage provides policy guidance and strategic advice on privacy, ethics and regulation to some of the world’s biggest brands

At the World Federation of Advertisers (WFA), Catherine Armitage provides policy guidance and strategic advice on privacy, ethics and regulation to some of the world’s biggest brands.

Her work focuses on understanding and dissecting some of the major challenges facing digital advertising today: including ad tech, platforms and AI. With degrees from Oxford University and Sciences Po, Catherine has worked in a variety of roles spanning policy and advertising including brand marketing at Procter & Gamble and digital policy consulting at Omnicom (FleishmanHillard).