Image credit: Caley Dewhurt/ODI

ODI Inside Business podcast: Why everyone in a business needs to be data literate

Mon Jul 12, 2021
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In this episode of the ODI Inside Business podcast, guests discuss the importance of creating a ‘culture of data’ even in small organisations

In this first episode of Season 2 of the ODI’s Inside Business podcast, Stuart Coleman, the ODI’s Learning and Business Development Director, talks to two self-confessed data evangelists – Di Mayze, Global Head of Data and AI at WPP, a creative transformation business, and Paul French, former Director of Business Intelligence Reporting and Visualisation at Nationwide, the world’s largest building society. 

The topic of ‘data literacy’ – and associated roles as Head of Data or Head of Data Visualisation – are relatively new. So why have things changed so rapidly, and why do this week’s guests think it’s so important that everyone in a business is data literate? Stuart also finds out about their top tips on creating a ‘culture of data’ – even in small and medium-sized enterprises (SMEs) where there may not be a dedicated Head of Data role.

Listen here

You can also subscribe to the ODI’s podcast on your preferred platform to receive future episodes when they’re released: Apple podcasts | Spotify | Google podcasts

Want to learn more about data literacy?

This blogpost sets out the ODI’s thinking on data literacy. It explains what data literacy is, and explores why teaching people to code or draw graphs in spreadsheets isn’t enough. Businesses need to help people develop their critical thinking skills so that they and their customers get the most out of data.

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